Environmental Design: Stick Studio

In 2019, BAUER launched an industry-leading app that would allow retailers to analyze customer’s shots to help them find the right stick. The Stick Studio would come with an iPad and a simple white backdrop with the logo on it. Like the 3D Skate Lab, retailers began asking to have areas of their store designed around the technology. This room used to be a storage space but was transformed into a shooting lane that promoted our Stick Studio as well as our custom sticks.